Independent GTM Research2026

The GTM Software
Satisfaction
Index.

Revenue technology is harder to evaluate than ever. We collect satisfaction data from users across the core GTM categories and publish what we find, independently, with no vendor relationships.

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Methodology
01

Feedback collection

We collect structured feedback from verified users of revenue software across each category we cover. Participation is ongoing, not tied to any single study or campaign.

02

Standardized analysis

Responses are evaluated across consistent dimensions: ease of use, return on investment, support quality, and likelihood to recommend. This enables comparison within and across categories.

03

Published research

Aggregated findings are published and updated as new data is collected. All results are independent of vendor relationships.

Findings are published in multiple formats: structured satisfaction data by category, written research reports, and machine-readable outputs. Our goal is to make this research usable however your team works best.

About

House of RevOps is an independent research organization focused on the revenue technology market. We collect and analyze satisfaction data from practitioners who use GTM software, and publish our findings to help revenue teams make more informed decisions about their technology investments.

Our coverage spans the core categories of the modern GTM stack — from sales engagement and conversation intelligence to CRM, prospecting, enablement, and revenue operations tooling.

We operate independently and have no commercial relationships with the vendors we cover. Research is ongoing and updated as new data is collected.

Stay Informed

We publish new findings on an ongoing basis. Enter your email to receive updates when new research is available.